Graphic Designer
Email herbrlin@gmail.com
Telephone +86 157 5712 6454
Instagram @herbrlin
rainy rain, 2023
rainy rain is a multifaceted brand focusing on climate, communication and circulation. Taking rain as a starting point, it explores climate and nature, connects people, things and objects, and participates in sustainable recycling. It now has a multi-functional space that includes coffee and reading.
The brand's Western characters, rainy rain, are arranged in widely spaced rows, simulating the way rain falls from the eaves of a house in everyday life.
Rain itself has no color, so the brand's colors are chosen from two states of rain. When the rain falls from the clouds, it is the blue of the sky, and when it slowly seeps into the ground, it is the brown of the soil. Blue color is sentimental, melancholic and delicate, while brown color is humble, tolerant and calm, which is also the two different personalities of rain as I understand it.
Design: Herbr Lin
Photo: Wenchiech Shan